Data Vault Platform
Scalable data architecture for retail analytics
Overview
Implemented Data Vault 2.0 methodology for a retail data platform serving 100+ business users. The architecture provides a flexible, auditable foundation for enterprise analytics while dramatically improving query performance.
The project involved redesigning the data warehouse from a traditional dimensional model to Data Vault, enabling faster iteration on business requirements and better handling of source system changes.
Challenge
The client's existing data warehouse was struggling to keep pace with business needs. Reports took too long to generate, and adding new data sources required extensive rework of existing models.
Key pain points included:
- Long-running queries blocking business reporting
- Difficulty tracing data lineage for compliance
- Rigid schema that couldn't adapt to new requirements
- Source system changes causing downstream failures
Solution
1. Data Vault 2.0 Architecture
Redesigned the data warehouse using Data Vault methodology with three distinct layers:
- Raw Vault: Hubs, Links, and Satellites capturing business keys and relationships
- Business Vault: Computed attributes and business rules
- Information Mart: Dimensional models optimized for reporting
2. dbt Implementation
Built the entire transformation layer in dbt, leveraging:
- Modular SQL with reusable macros for Data Vault patterns
- Comprehensive testing for data quality
- Auto-generated documentation for data discovery
- Incremental models for efficient processing
3. Query Optimization
Implemented Snowflake-specific optimizations including:
- Clustering keys aligned with common query patterns
- Materialized views for frequently accessed aggregations
- Query tagging for cost attribution and monitoring
Data Model Highlights
Key entities modeled in the Data Vault:
- Customers: Hub with satellites for demographics, preferences, segments
- Products: Hub with satellites for attributes, pricing history, categories
- Transactions: Links connecting customers, products, stores, and time
- Inventory: Point-in-time satellites tracking stock levels
Results
The new architecture delivered significant improvements:
- Report generation time reduced by 60% for key dashboards
- New data sources can be integrated in days instead of weeks
- Complete audit trail for regulatory compliance
- Self-service analytics enabled for business users
- Cost-per-query reduced through better optimization
Technology Stack
Data Warehouse
- Snowflake
- Data Vault 2.0
- Dimensional Modeling
Transformation
- dbt
- SQL
- Jinja
Orchestration
- Dagster
- Python
- CI/CD
Quality
- dbt Tests
- Great Expectations
- Data Contracts